Agree to it or not, we all are greedy species.
Consumers think a businessman can only think about his/her own business growth.
It may be true, but, with impulse buying, this isn’t the case.
Impulse buying is something; we all engage in time to time.
What if impulse buying got healthier?
Healthier options can be recommended to consumers based on their purchase. If you offer loyalty programs, it gets easier as you know your consumer and thus helps them based on their past purchases.
Point of sales system by iConnect offers impulsive buying feature.
So now you can not only promote your consumers for a better service but, also a healthier one.
If you are a multi-unit franchise business owner, you can recommend different options based on your target audience demographics.
Each location is unique with consumers having different lifestyle and preferences.
Target those preferences and feed your related recommendations to your POS system.
Be it a Quick service restaurant or a retail store, customers are always engaged with impulsive shopping.
Many companies are targeting customers based on impulse buying but, sales will increase if healthier options are suggested to the customers.
Business should not restrict only to sales and revenues; it should be used for the betterment of the society.
If you work towards the greater goals, sales and revenues follow the mark.
That feeling of last minute needs never goes away and if business owners start targeting healthier options it proves a win-win situation for both the parties.
Switch to a smart POS system and know the difference.